Helping organisations find the story only they can tell
Senior counsel in brand strategy, editorial leadership and communications - for organisations at moments of change, growth or complexity
Clients I’ve worked with
Expertise
Content and editorial leadership
Building editorial infrastructures that produce content with reach, credibility and commercial purpose. From strategy and commissioning through to team capability and editorial standards.
Brand and communications strategy
Defining how organisations present themselves and what they stand for - across internal audiences, external stakeholders and the public at large. From positioning to messaging to delivery.
How I work
Most engagements begin with a single conversation to understand the challenge. From there I work in one of three ways: as a strategic advisor providing senior counsel on a retained or project basis; as an embedded lead taking ownership of a communications or editorial programme; or as a workshop facilitator working with your team to develop strategy, messaging or editorial capability.
I draw on a trusted network of specialist collaborators - writers, filmmakers, designers, digital producers - when delivery requires it. You get the right team for the job, without the agency markup.